It’s already one month into the new year and have you considered your yearly marketing plans yet? Are your plans in place, and did you actually begin the first step in January? Somehow January has slipped away, and like most business people’s marketing plans, likely those have been shelved too. It’s important to begin your marketing today, as we’re sure that most owners wouldn’t say no to a bit of extra business during this slower time of year.
Sadly, procrastination remains one of the biggest enemies to business marketing. Every morning you may start out with good intentions, but then something happens. There are ways to help you get started though.
Like many businesses social media is left to the employees. Some employees love doing this as they live on Facebook, while others hate doing it. Peruse your social media business accounts. Is content being regularly provided, or are your pages dead?
If your employees have no time to do it, then you have two remaining options. This first is going to involve you shutting the door and turning off the telephone. You’ll need to have a look at that marketing plan that you should have started at the beginning of the year. If not, create one.
After you have a few steps listed, get onto your social media accounts and start plugging in the posts. This is where social media becomes like a chore, as you have to adjust the posting times and dates schedule. But it’s a task that must be done.
Your second option is to contact Direct West Media Group and have them tackle the challenges of your business marketing for you. Most people have a marketing plan that comprises three or four different types of media.
Social media marketing is one of the top tools today. Advertising is next and can be done through a wide range of channels: Facebook ads, newspaper and magazine ads, radio spot ads, cable TV ads, and brochures and flyers.
DWMG is proficient in handling every aspect of advertising, no matter how small or big the project. In fact, start out small with us and see the results.
There is almost no business out there that can say it’s so busy that it doesn’t want any more profits. Yet being busy is a part of doing business, but much of that is the backend of the business: accounting, management, and marketing. You could make extra money with creative accounting practices, and most know how corporate management makes money, (neither method recommended!) but marketing is one of the best ways to directly bring new paying customers and clients to your business.
It doesn’t matter if your business is online, run from home or office, or you own a brick and mortar shop. Every entrepreneur can benefit from having an effective business marketing plan.
Don’t let your marketing plan sit on the shelf. Dust it off, have a look at it, and consider delegating some of the more complicated tasks to Direct West Media Group.
