Most businesses today have a significant online presence, from a website, to a high Google ranking, and great reviews on Yelp and other review sites. What you may be missing out on is optimizing your website for mobile usage, as this can play a huge role in attracting more customers to your business.
Many businesses may be wondering if now is the right time to create a mobile website. You only have to ask your friends how many use mobile phones, and most likely it is most of them. You could be losing out, if your website hasn’t been optimized for mobile usage, leaving your customers frustrated, as a regular website can load slowly on a mobile phone.
Do you want to be losing out on valuable customers by scaring them away with a bulky website? Whether you run an online business or a brick and mortar shop, your customers want to find your website to quickly find the information they need. If your website won’t load on their phone, they’re going to head to the next Google listing and check them out. The business that has their website optimized for mobile usage, with a prominent phone number at the top of the screen, is going to be the one to get their business. What a shame that you decided to wait.
A mobile website is set up differently than a desktop website. Graphics will be smaller, so they are easily viewable on a small mobile screen. Most graphics and videos should be turned off, as they’ll slow down the user’s browsing ability, as well as using up their valuable data. Contact information needs to be right at the top of the screen, inviting a potential customer to give you a call for more information.
Mobile phone users enjoy using their smart phones. That’s why they carry them around. They need services or goods, and they want to call businesses for directions, deals, and orders. Make it easy for them by setting up a mobile website for your business.
There could potentially be a higher conversion rate on a mobile website, than with a desktop website. For example, if you own a pizza place, and someone is browsing online for the best pizza place in town, when they find your business on their mobile phone, they’ll be more inclined to give you a call. A mobile phone user generally needs a product or service quickly, and the sooner you can provide it to them via your mobile website, the happier your customer will be.
Knowing your audience is the best way to decide whether to get your website converted to a mobile website as well. If you’re looking to attract a younger crowd with your services or products, than a mobile website is the way to go, as well as for any adult who may be searching for exactly what your company is offering.
Also keep in mind that many people today are dumping their PC computers for a tablet. Mobile websites are also a great way to reach the ever expanding tablet market as well.
Don’t wait any longer, now is the best time to optimize your website for mobile phone usage. A mobile website will go with you, and help your business to succeed online, by drawing in all those customers who are also on the go. Please contact Direct West Media Group Inc. for assistance in setting up your very own mobile website.
